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Near the railway station in Hefei, you can see the talking Baogong dolls. Pedestrians will smile and stop to enjoy. The reporter interviewed yesterday and found that the Baogong dolls that had revealed their faces on the front page of the newspaper are expected to be upgraded into tourist souvenirs in Hefei.
The idea of ​​“bumping†dolls at the China Expo was “a creative idea we didn’t intend to bump into.†Zhang Fubin of Anhui Jiabao Toys Co., Ltd., a manufacturer of Baogong dolls, told reporters that as a local company in Hefei, they particularly wanted to combine Hefei traditional culture, do some small dolls with Hefei characteristics.
“When visiting the Expo, we saw some products promoted by Hefei Tourism, and we also saw the local animation of the province, “Black-faced Da Bao Gong.†“Short whim, Zhang Fubin and others thought of packaging the characters in the cartoon. A plush doll.
The reporter saw in the company’s store that, in addition to Baogong, the image of Zhan Zhao and others was also made into a doll, while the “monthly sister†doll was a character that evolved from the Moon of Bao’s forehead.
In this series, the most common types of dolls are Baogong: “The Q version of Baogong is only a dozen centimeters high and can be made into ornaments; the plain-clothed version of the pack is worn by ordinary robes and looks more harmonious; the official version of the pack is worn by the public. Formal dress, more dignity ..." In addition, the company also developed a special intelligent package, can conduct man-machine dialogue, answer "where do you come from", "tell a story it" and other 78 problems.
"Smart Bags can say "silly and wrong", "guess riddles" and other short stories, and are the best spokespersons for publicizing Baogong culture." Zhang Fubin told reporters that the price ranged from tens of dollars to more than 100 yuan. In the first half of the year, we just pushed onto the market and sold well. "The buyer is more than half the foreign visitors."
The series of derivatives are designing how to make "Bao Gong Doll" like Haibao, the image spokesman of the Shanghai World Expo. Zhang Fubin told reporters that the following will also introduce a series of derivative products.
"Now Baogong dolls are relatively expensive and relatively large in size. They are more suitable for decorations and toys." Zhang Fubin said that now they are designing Baogong mobile phone accessories, Baogong pen holders, Baogong pillows and other daily necessities, all in cartoon style. The main fight.
“This type of Baogong products with strong practicality and differentiated price levels can be welcomed by more people,†said Zhang Fubin.
Baogong dolls or Hefei endorsement Baogong Dolls debuted on the front page of the morning report on September 7. Many citizens feel that they are "immediately bright." They all express that the cute little Baogong can become the endorsement of Hefei.
"Baogong Culture is Hefei's native culture and brand of Hefei." Zhang Fubin said that after launching Baogong Dolls, he also tried several times and wanted to collaborate with relevant departments in Hefei to package and promote Baogong dolls.
On the 7th, the person in charge of the market office of Hefei Tourism Bureau told reporters that at present, Hefei is developing and designing a series of tourist souvenirs for government gifts and going on sale. Baogong Dolls may also be included in the survey of tourist souvenirs. It is necessary to maintain the unity of a whole set of tourism souvenirs.†The person in charge said that in the future, Baogong Dolls could be promoted as a special tourism product for Hefei at related exhibitions and tourism promotion meetings.
Bao dolls or upgraded to Hefei tourist souvenirs
"Where did you come from?" After hearing such questioning, "Bao Gong" would answer: "Bao Zheng's ancestral hometown was in Hefei, Anhui." On one side, "Sister Yue" joined the conversation: "But the elder people are proud of the people of Anhui."