Fei Ge fashion women's live specimen made in Ningbo

Building the First Chinese Women's High-level Women's Brand" as a Power Source and Development Vision for FIOCCO Brand Growth

From the point of view of a consumer or an industry person, Fidelity Women can be regarded as a serious brand. Since 2007, Feige debuted at the Ningbo Clothing Fair for the first time. In the past 4 years, she has appeared in the famous No. 1 brand-name house every time. She is in no hurry and calm, calm and calm, and interprets in the trappings of famous men's wear such as Shanshan and Youngor. Women's elegant taste.

The founder of Fei Ge Ladies is the Ningbo Fei Ge Group. Its predecessor was Huayi Garment Co., Ltd., which originated in 1992. It began to process socks and gradually developed into an OEM and ODM company for many first-line brands such as Disney and adidas. Faced with increasingly fierce international competition and increasingly stringent international customer requirements, Feigo started to walk on both domestic and foreign sales lines a few years ago. In 2007, the women's brand FIOCCO was officially launched.

FIOCCO builds a century brand

At the beginning of its birth, the FIOCCO brand's brand strategy and operational strategy space has already included the goals of the next 100 years: relying on the international trade channel and brand management experience of Hong Kong garment operations, introducing European premium brands and carrying European designs. To develop a deep and lasting brand cooperation, use Chinese clothing's deep manufacturing process, promote it in China and even overseas, and build China's self-employed international high-end women's clothing brand.

FIOCCO Fiigo creates a dignified mid-to-high-end fashion women's clothing

Feige Women does not implement mass production, no additional orders, to purify the brand's pedigree, Fei Ge also put part of the production line to Hong Kong and Italy in China, nurturing the brand is a long process, Figo Group annual additional 15 million to 20 million Yuan, plans to achieve a three-year, five-year profit goal.

In 2008, the global financial turmoil continued to escalate and spread. The international market continued to deteriorate, and the FIOCCO brand of women's fashion business under the Feige Group was accelerating the layout of the domestic market. So far, 15 monopoly halls have opened in high-level shopping malls and clubs in China. In the first half of 2009, the turnover of the FIOCCO brand of women's wear exceeded 10 million yuan, which was double that of 2008.