Xinneler Women's Autumn Winter 2014 New Product Ordering Success

Xinneler Women's Autumn Winter 2014 New Product Ordering Success

Xinneler Women's Autumn Winter 2014 New Product Ordering Success

Hope Nair specifically for the 25-40-year-old, respect for independence and freedom, the pursuit of fashion quality modern young intellectual women tailored fashion. They are pursuing fashion taste, elegant life, concern for leisure mood, and are happy to have unique personality. They are white-collar workers or beauty seekers; in business, they are proficient; in life, they are enthusiastic; they Keep up with fashion and not drift.

Brand connotation:

Elegant, relaxed, balanced, intellectual

Elegant mood, relaxed leisure, balanced light, intellectual expression

Brand goals:

Elegant expression of women's confidence and wisdom, creating exquisite women.

Customer positioning:

Modern urban women who pursue fashion taste and focus on leisure mood