WORLD OF WORDS uses attitude to unlock cool

A street fashion brand that puts Style on the body, writes cool on the face, and expresses personality and attitude in the spirit. WORLD OF WORDS was founded by Chao Dad designer Mars Chan. The designer does not incorporate any children's wear elements, but the “mini” tide brand created by adult fashion combined with current trends for children aged 2 to 14.

The designer was inspired by Ray, who often works with him. Ray likes to play in Dad's studio, and the designer couple gives him a lot of space and supports him to play his own ideas and show his talents. Even if you dress and match, let Ray choose. Designer Mars said: "The world of children is not only innocent, they have their own attitudes and attitudes. They can understand fashion, style, and each of them should have their own style.

The brand characteristics of WORLD OF WORDS are to map children to persist in self, persist in dreams, and courageously create. The brand weakens the gender characteristics, does not emphasize handsome and sweet, returns to the connotation with a neutral design style, and creates a more diversified new value label.

Black and white ash-based tones, cool styles, word-lettering and geometric patterns with individual attitudes, fully express the designer's brand proposition that encourages children to not succumb to other people's standards and adhere to their own style.

WORLD OF WORDS is now registered in China with the new "DOWN JACKET" series in autumn and winter. Cloudo APP is the first official authorized dealer in China. Now online, so stay tuned! Cloudo Tree - Originated from the UK's international children's wear brand collection store, with direct official authorization of 150 international children's wear brands, the top five children's clothing e-commerce in the UK.