Global fashion center to global fabric base Italian fashion is about to be held in Keqiao

In the long-awaited, 2018A/W designer co-brand launch show as one of the 2018 Keqiao Fashion Week (spring) supporting activities will be held on May 7th at the China Textile City International Convention and Exhibition Center. From Milan, Italy to Keqiao, China, from the global fashion center to the global fabric base, the two ingenuity will collide with infinite possibilities, adding a new impetus to Keqiao to create a “fashion capital”.

The 2018A/W designer co-brand release showcases eight designer brands, including Ther, EsaLiang, Isaei, and RXP. At that time, nearly 100 sets of clothing will be unveiled to lead the fashion trend. Creative design industry leaders, experts and scholars and related companies, investment institutions, fashion industry operations managers, investors, designers, fashion buyers, etc. will gather Keqiao to share this visual feast.

Under the current situation, traditional textile enterprises need constant innovation to transform from traditional industries of production, processing, and low value-added to high value-added fabrics and fashion industries. Throughout the global fashion industry chain, Italy's fashion height and innovation ability has always been an excellent target for the Chinese fashion industry to learn and catch up. As one of the largest textile cluster bases in the world, Keqiao needs to promote the fashion industry chain and build a fashion and creative industry ecosystem.

The “marriage” of the Italian and Keqiao’s Wanli has moved the industry upstream and downstream through the fashion catwalk, which has injected new vitality into the development of Keqiao’s textile industry. The relevant person in charge of the Creative Industry Service Center of the District Science and Technology Bureau said that the event aims to accelerate the cooperation and exchange between Italy and Keqiao, and promote the deep-rooted linkage between the latest sharp fashion design strength and the most fashionable Keqiao local fabric products. Cooperation and win-win build a high-quality precision communication platform to help Keqiao make strides into the era of new China manufacturing.

Editor in charge: Xu Yuehua