New look, new generation, new wave - FASHION SOURCE Expo

The FASHIONSOURCE Expo and the 18th Garment & Surface Accessories Exhibition will be held at the Shenzhen Convention and Exhibition Center from December 1st to December 3rd. The annual Chinese textile and apparel fashion manufacturing event will soon shine again in Pengcheng.

FASHIONSOURCE Expo is hosted by Shenzhen Pengcheng Exhibition Planning Co., Ltd., jointly sponsored by Guangdong Textile Association and Shenzhen Textile Industry Association. It is one of China's three major surface materials exhibitions, China's largest clothing OEM processing fair, and recognized by the Ministry of Commerce. “Key guidance to support the exhibition”. FASHIONSOURCE Expo has always focused on serving Chinese garment enterprises, building up the upstream and downstream industries of the Chinese garment industry, and supporting the business, negotiation, resource integration, fashion release, channel expansion, international exchange and cross-border cooperation with the most professional strength. , and strive to create the most complete clothing supply chain platform.

This year, FASHIONSOURCE Expo highlights frequently, not only for the first time added "2016FASHIONSOURCEAWARD" Golden Jubilee Award, "Fashion Live Festival", "D+ Fashion Creative Photography Contest", will also hold the third Shenzhen Original Design Fashion Week, the supply chain precision docking Meetings, buyers exchange receptions, fashion trends forums and other exciting supporting activities, aim to encourage the innovation of the business model of the apparel industry, deeply serve the audience of the commercial system of the Expo, and work together to help the sustainable development of the Chinese apparel industry.

FASHIONSOURCE Expo has undergone 17 years of industry precipitation, adhere to the initial heart, and is determined to innovate. It will rename Shenzhen International Apparel Applique/Textile Adornment/Fashion Accessories Expo (INTERTEX Expo) to Shenzhen International Apparel and Face Accessories Exhibition (FASHIONSOURCE Expo). A visual design that was completely updated for the show. Not only launched a new series of visual logos such as LOGO, main color, value slogan and brand image, but also reconstructed the core DNA of the exhibition. It also showed that FASHIONSOURCE Expo is driven by the new generation and the new wave. The face is moving towards a new starting point.

Exhibition|6 major theme exhibition 12 professional divisions

This year's FASHIONSOURCE Expo will be divided into six major theme exhibitions: yarn & textile accessories, garment OEM & garment, sweater & cashmere products, apparel accessories, DenimTimes denim, original design, and vertical subdivision of various fields of apparel supply chain. Exhibition area, men's clothing / formal wear, fashion women's clothing, leather fur, down jacket / cotton clothing, cashmere / woolen cloth, underwear / home service, sweater / knitting, denim / casual, children's clothing, fashion apparel, original designer works 12 professional divisions, all-round Meet the needs of on-site professional audience.

With an exhibition area of ​​more than 60,000 square meters, it will showcase the latest fashion products and focus on the city. After a 17-year reputation and effective double-fermentation, the Shenzhen Garment & Surface Accessories Exhibition has reached a new high this year, both in terms of exhibition scale and venue area, highlighting the far-reaching influence of the FASHIONSOURCE Expo in the industry.

Business|Precision docking match 1200+ quality exhibitors

This year's FASHIONSOURCE Expo attracted more than 1,200 garment supply chain companies including Erdos, Shanghai Donglong, Liangyou Group, Garden Woolen, Shengquan Group, Zhengtai Industry, Xinhui Woolen, Baihong Group, Jiang Sultan, and Yuehua Woolen; Hong Kong Fur Industry Association, Jinhui Nanyou Fashion Originality Center, Tongxiang Chongfu Fur Association, Tongxiang Brothel Cardigan Market Management Committee and other four exhibition groups and more than 200 original fashion designers joined us... Brush the record high.

In addition to the dizzying exhibitions, this year's FASHIONSOURCE Expo will also hold a precise supply chain meeting in the same period. It is known that there are already songs, winners, shadows, tricolor, H&M, Ou Shili, Liang Zi, Ladies House, Esquel Group, Inman, etc. Well-known brand clothing will send a purchasing team to participate in this event on the spot. There are clear purchase intentions to sign up for this brand trade and trade association. There are nearly 50 well-known brands. It is not difficult to foresee that this year's supply chain precision docking will set off a new wave of trading with the active participation of various companies.

Fashion Week|Volume upgrade blows the original design assembly number

Another important component of the FASHIONSOURCE Expo fashion layout is the 3rd Shenzhen Original Design Fashion Week. Shenzhen Original Design Fashion Week is China's first fashion week to be positioned in the ready-to-wear trade. The first fashion platform tailored to the designer, since its inception in 2014, has been well received by the majority of brand companies, designers and buyers. Not only is the FASHIONSOURCE Expo showcasing the individual stage of fashion advanced strength, but also the perfect combination of original design and commercial landing with FASHIONSOURCE Expo.

The dynamic main show of this year's Shenzhen Original Design Fashion Week has increased significantly from 12 sessions in the previous session to 22 sessions; the static exhibition area will bring together more than 200 original designers, which will double the number on the basis of last year. The three-day fashion week will be unveiled by DAMOWANG, with SUNHAITAO, LeFuPeng, YOEYYOU, ​​injocosist, DUBI, BEVOGUE/CHECKINPARIS, DELCHEN/it'smine, AlwaysInVogue, LIKA, SUO.1, Jixiangji, Yiwen Yaxu, COCOLINDA, NAFA International Fur Designers Joint Show, LINAZ, Yi Weiman, Beata, Y&XDesign, BLUEQUEEN, LUWEI.WANG, 柒布, 皮创文化, ANGELIAZHANG, 地匠, DAVID&FOCUS, roundtable turns to bring independent and novel fashion Show, the strength of the original design assembly number, let us wait and see, witness the vitality of the original force!

Exchange|Forum summit industry big coffee solution trend future

As a major event in China's textile and apparel fashion manufacturing industry, FASHIONSOURCE Expo has carefully prepared high-end parliaments such as “WOW-TREND17/18 Autumn and Winter Color Trends Lecture”, “New Manpower, New Dream Clothing Talent Summit Forum”, and invited industry big coffee to wear clothing. Tie, gather the industry's diverse elites, share forward-looking concepts, interpret development trends, and find out the direction and direction for the apparel industry in the trend of the times.

FASHIONSOURCE Expo will accelerate the introduction of new technologies and new materials to the market, and help enterprises understand the market from a professional perspective and achieve overall improvement. At the same time, it also creates a buyer's exchange cocktail party, a fashion buyer's forum, and a DesignClub designer club for visiting clothing brands, fashion buyers, designers, etc., to create a full-scale atmosphere of clothing people, and provide high added value for the exhibition.

High-profile | The first set of gold awards to help the development of clothing supply chain

Throughout the development track of the clothing supply chain, we can find that the clothing supply chain has boldly innovated under the environment of “Internet +” and intelligent production, and has spawned many new promotion models and development paths to promote the optimization of the clothing supply chain. . In view of this, this year's FASHIONSOURCE Expo, in conjunction with China's clothing network and needle threading network, invited famous institutions in Korea, Japan, Italy, Hong Kong Textile and Apparel Association to create 2016FASHIONSOURCEAWARD, and selected the annual contribution to the Chinese apparel supply chain industry. Enterprises and individuals are the first to add the Golden Jubilee Award for the first time to recognize enterprises and individuals who have made great contributions to the apparel supply chain and have outstanding achievements in practice to promote the innovation and development of China's garment supply chain. The establishment of the FASHIONSOURCEAWARD Golden Jubilee Award highlights the FASHIONSOURCE Expo's attempt to transcend the definition of “industrial event” to create an industry benchmark and develop the FASHIONSOURCE Expo into an annual event that is expected by apparel professionals.

Innovation|Photography+Live show new gameplay

The stage of fashion is not limited to the T stage. During the FASHIONSOURCE Expo, a series of fashion events will be held to let the viewers experience the multi-faceted and charming fashion ideas. This year's Shenzhen Original Design Fashion Week was creatively integrated into “Fashion Week + Photography”, “Fashion Week + Live Broadcasting”, creating a “D+ Fashion Creative Photography Contest” and “Fashion Live Festival” with a young and full of life, through photo documentary and platform. Emerging models such as live broadcasts present the different aspects of fashion in more detail, and transfer the power of fashion to the world through the second lens. In addition to the full three-dimensional promotion, it also brings the most IN experience.

Under the linkage of many advanced forces and diverse activities, this year's FASHIONSOURCE Expo fully reflects the unique positioning and innovation highlights of the exhibition. It is also expanding the influence and appeal of the industry while breaking the high wall and time and space restrictions of the industry and letting more People have the opportunity to appreciate the unique charm of the event.

Innovation is not only the driving force for the development of the industry, but also the core value that the FASHIONSOURCE Expo has been pursuing.

The FASHIONSOURCE Expo, which is not afraid of innovation, is ready to come out with a new look. On December 1st, wait for you to go to the appointment.

Editor in charge: Liu Xiaomei